Friday, November 8, 2013

Project 4 - Advertisement



I am planning to talk to organizations like ACM (Association of Computing Machinery) or USB (CS Undergraduate Student Board) regarding my project. These organizations are related to Computer Science and hold a number of events throughout the year. USB has held events like coding camps and CS game nights. ACM organizes events like coding competitions and tech talks. I would ask these groups about their upcoming events and would request their permission to make an advertisement for any one of them. I would also have to obtain the details about the members, events and the history of the group so that I may include them in my advertisement.
My target audience would be the students at Purdue University. I would examine the former  advertisements of the group I choose and try to adhere to the theme of those advertisements so that my audience is able to recognize the group through mine. I would prefer to make a print advertisement as it  can be easily distributed around the campus. My competition would be the other groups and organizations at Purdue University. These organizations primarily advertise their events through posters, brochures and pamphlets. Hence, I would try to make an advertisement which is adequate for this form of presentation. Making an advertisement for such an organization would help me to assess it by getting feedback and improve it by making changes accordingly. It would also help me to hone my designing skills by working with an actual customer. This would also help the organization as it would provide them with a wonderful advertisement for their upcoming event.

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